Sales Talent Retention
Important: These principles can also be applied to non-sales roles or management
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A Sales Management Strategy to Retain the Best
Attracting sales talent brings the challenge of retaining it. The best salespeople want to work for management they can respect and learn from in companies they can be proud to work for. Keep this in mind when shaping sales management strategy and aim to be firm but fair in your drive to improve sales team performance.
A Sales Management Strategy to Address the Mediocre
As any good sales manager knows average or weak salespeople can drag overall team performance down. You may have a star or two that consistently deliver above target but just one weak salesperson can wipe out their over-performance. To improve sales team performance weak players must step up or be managed out.
Balanced Strategy to Improve Sales Team Performance
Striking a viable balance in your sales management strategy between what is right and good for the business and what works for salespeople can greatly improve sales team performance. Best to reward those who consistently deliver value to the business in proportion to the value delivered and never those who disappoint.
Talent Management Strategy to Raise the Sales Bar
Many sales managers find themselves in an endless cycle of losing and replacing people. This constant churn is detrimental to both client relationships and sales success. A talent management strategy selectively removes poor or average performers replacing them with the talent to improve sales team performance.
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See also Sales Talent Recruitment
Contact PBC – talent retention to improve sales team performance
See also sales coaching and interim sales director services
© PBC rev 8.0 Apr 2011
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